Dad Bands are Flipping the Script

Dad Bands are Flipping the Script

The same person who would ridicule someone in their 50s+ for playing in a cover band would probably not ridicule anyone at that age for playing oboe in a community orchestra. And that double standard tells you everything. Same person, same age, same hours of practice,...
Branding & Marketing: Keep It Human

Branding & Marketing: Keep It Human

Your “brand” is what sets you apart. It describes who you are. It’s the communication of your values. It’s more than imagery or a motto or a logo. It’s the you that you want everyone to see. But even more: It’s the you that you want everyone to experience, know,...